Surveys 101

Walkthrough
Did you know?
Surveys give your contacts and visitors a voice, allowing you to learn more about your audience.
You can limit how long a survey is available by setting the start and end dates in survey > settings.
Change or translate the validation and error messages for the survey in the survey > standard text.
Change the URL path of your survey to match your branding in the survey settings.
Survey questions can be mapped to data fields so a contact's profile is updated immediately after submitting their information.
A more advanced option is to use hidden questions to pull data from query string parameters. This feature allows you to add unique information to the link, such as "source," that identifies the site the visitor came from.
Search engines may index surveys. Edit the metadata used by these search engines in survey > settings.
FAQs
How can I change what image and text show when I share my survey?
In survey settings, you can specify the meta title, description, and image. Social media platforms pull from this information when shared.
Can I change the favicon?
Yes. Set the favicon in survey settings.
Can I add a tracking script to my survey?
Yes. Within survey settings, you can paste in tracking script from Google, Adobe or any other vendor.
Do survey changes display after I save them?
Yes. Survey changes take effect immediately after saving them.
Can I map multiple questions to the same profile field?
No. Each profile field can only have one question per survey mapped to it.
Do all survey questions have to be mapped to profile fields?
No. You can map some or all questions to profile fields. This mapping is only in effect for known contacts. This mapping does not affect unknown visitors.
What is the difference between Partials and Completed?
Partial submissions refer to survey submissions that do not include answers for every question. Complete submissions do include answers for every question.
What is the bounce rate?
The bounce rate refers to the number of visitors who visited the page and did not submit the survey. In other words, they went to the survey page and left.
Learn more about surveys
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